Hi, I’m Dan!

I’ve spent nearly two decades designing the future of play. Now I’m reimagining its past.

As a Master Designer on the LEGO innovation team, I explored cutting-edge technology, led generative AI workshops, and launched new product lines including LEGO Pokémon.

While that was exciting, nothing compares to gathering around a table with the folks we cherish. My fondest memories are game nights where laughter and friendly rivalries bridged generations and brought us closer. These are the moments we need more of today.

That’s why I created Unplugged Arcade: a collection of handcrafted games that could have existed a hundred years ago. Built for bars, social venues, and living rooms, these games transform any space into timeless arenas of laughter, camaraderie, and spirited competition.

Each game is crafted to last like the amusements of yesteryear, designed to spark connection, friendship, and memories you’ll treasure for years to come.

Like a pastime from a past time.

A man taking a selfie in front of a large Lego sculpture of a child in a red shirt, blue hat, and blue pants, outside a modern building with glass windows and circular cutouts.

Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!